Questionare

1) What is your business?

Shopoholics.com

Why is this important: Some people do not know when to stop buying something.   This is a program that companies can buy to protect themselves from people who dont have the money to purchase things on the website.   

2) Describe your business in one sentence

We make business's better.   

Why is this important: Without a good business, you are unable to make money, and grow.   

3) Who is your target audience?

Women 

Why is this important: With women, most of the time they buy things they either do not need, or they spend money they do not have.     

4) Who are your competitors?

   Anyone who has a program like this, or companies that do not believe in it.   

5) What makes them better/worse than your product/service?

 Its important to make sure that the people that are buying products on your website can afford them.   Because most of the time you might get "paid" right then and there, but when their credit card doesnt end up working, or their check bounces you dont get paid, and you have to deal with the problems of it.  

6) Do you currently have an identity? 

7) (If your answer to #6 is no, skip this question) What do you like about it and what don’t you like about it?

Why is this important? Even if you plan to change the logo entirely, it’s good to keep an inventory about what specifically worked and didn’t work about your previous design in order to inform the new one.

8) How do you want your image to be seen in two years?

   I see my business growing.   Not fully developed because I think it takes a while for something to grow and become something that everyone will want to do.   But Hopefully in two years there will be a big growth difference.   

These following questions might seem silly, but their purpose is to help generate ideas.

9) If your company was an animal, what animal would it be and why?

An Elefant.    This is big and powerful.    

10) If your company/brand was a person, who would it be and why?

    Someone not famous.  My father.    He is strong, sensitive, competitive.   Someone I look up to.   

11) If your company/brand was an object, what would it be?

The most popular object on the market.   

12) If your customer was a cartoon character, who would it be?

Dont really know any cartoon characters!